Experience
Seattle Aquarium | Digital Marketing Specialist
March 2018 - Present
Project Bionic | Account Manager
April 2016 - March 2018
• Manage content creation, publishing and community management on all social media channels • Create written, photographic and video content • Develop and implement advertisements on Facebook, Twitter and Instagram • Create and lead execution of social media strategies for clients with a variety of core objectives • Work with vendors and cross functional teams to implement multi-channel campaigns • Work with clients to build and manage annual budgets totaling over $310,000
Eddie Bauer Corporation | Marketing Coordinator
August 2014 - April 2016
• Created and launched email series in support of 21 new store openings • Project managed design and content of direct mail, emails, PPC ads, and OOH
• Tracked, compiled and analyzed results for all retail store promotions using Excel and Tableau • Purchased traditional and online media spots
• Managed a $200,000 marketing budget for initiatives including advertising, social media, and retail events
Eddie Bauer Corporation | Retail Traffic Intern
June 2014 - August 2014
• Created a gorilla marketing promotional campaign grossing over 3 million dollars
• Managed creative and store operations in support of traffic driving promotions
• Analyzed industry data to identify consumer purchasing trends
• Presented marketing campaign to the Eddie Bauer Senior Management team and over 200 Eddie Bauer employees
4th Avenue Media | Marketing Intern
January 2014 - June 2014
• Facilitated the development of authentic brand stories • Assisted in research for blog and social media copywriting • Published engaging blog content for web
Software Skills
Education
University of Washington, Seattle | Bachelor of Arts in Sociology
2011 - 2014
